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How to Create a Book-Based 5-Day Challenge

Want a simple, high-conversion way to grow your email list, re-engage your audience, or drive new readers to your book?

Host a 5-day challenge.

And if you’ve already written a book, you’re 90% of the way there. Your chapters, frameworks, and action steps are the perfect foundation for a mini challenge that delivers real value—and sets you up to make an offer.

No book? No worries! Here’s everything you need to write a book that builds your business.

"Create a book-based 5-day challenge" text overlay with image of book and five calendar days ascending a mountain with a flag on top

Discover how to turn your book into a 5-day challenge, how to structure it for conversions, and how to build the entire thing with Pagewheel in under an hour.

Challenges Work!

Challenges are popular for a reason:

  • They create urgency (limited time)
  • They build engagement (daily prompts)
  • They give quick wins (value up front)
  • They qualify your leads (people who take action are more likely to buy)

They’re also easy to share, easy to bundle with your book, and highly evergreen.

If you structure it well, your challenge can become an evergreen funnel that:

  • Drives leads
  • Promotes your book
  • Sells your next offer

Step 1: Choose Your Challenge Theme

Pull your challenge content directly from your book.

Some ideas:

  • Use 5 steps from your core framework (1 per day)
  • Break down 5 common myths (1 per day)
  • Share 5 exercises, habits, or prompts
  • Offer 5 mini trainings or challenges

Each day should:

  • Be easy to complete (5–15 minutes)
  • Deliver a small win
  • Align with the bigger promise of your book or offer

Examples:

  • A productivity book becomes “The 5-Day Clarity Challenge”
  • A mindset book becomes “The 5-Day Confidence Reset”
  • A financial book becomes “The 5-Day Budget Kickstart”

You don’t need new material—just repackage what you’ve already written.

Laptop mockup showing Pagewheel Copy Packs and arrows showing how to find the 5-Day Challenge plan

Need help? Use Pagewheel’s “5-Day Challenge Plan” to create a plan complete with daily goal, introduction, lesson outline, homework, and follow up!

Detailed view of each day of a 5-Day Challenge created using Pagewheel Copy Packs

Step 2: Build Your Challenge Funnel in Pagewheel

Use the Product Builder to:

  1. Name your challenge
  2. Choose a free or paid option
  3. Add a short description of the transformation
  4. Upload a workbook or daily PDF (optional)
  5. Choose your email sequence pack

Pagewheel will automatically:

  • Generate a challenge landing page
  • Create a thank-you page and delivery page
  • Send your daily challenge emails

You can go live in under 60 minutes.

Laptop mockup displaying Pagewheel Product Builder start screen

Step 3: Create Daily Emails That Deliver + Convert

You can:

  • Write your own emails day-by-day
  • Use Pagewheel’s “5-Day Challenge Pack” email template

Each email should include:

  • A short intro (acknowledge progress)
  • The day’s challenge or action
  • A tip, quote, or story from the book
  • A reminder of what’s coming tomorrow
  • A soft nudge toward your product or service

Example email flow:

  • Day 1: Set the stage + download the worksheet
  • Day 2: First win + connection to book chapter
  • Day 3: Tip or myth buster + soft offer mention
  • Day 4: Big mindset shift + case study
  • Day 5: Recap + invitation to buy or book a call

Each email drives more engagement—and pre-frames the offer to come.

[Insert Image: Email preview with Pagewheel day-by-day sequence builder]

Step 4: Tie It Back to Your Book

If the challenge is free, invite readers to buy your book for deeper insight.
If the challenge is paid, position it as a companion to the book.

Use your challenge to:

  • Offer a discount on the book
  • Include a bonus chapter as part of the toolkit
  • Include a QR code in the book to join the challenge

The more they engage, the more they’re likely to take action—and refer others.

Step 5: Add an Offer at the End

The challenge should lead somewhere:

  • An online course
  • A group coaching program
  • A digital product
  • A service or consult

You can:

  • Mention it softly during the challenge
  • Highlight a case study from a client who used it
  • Deliver a full CTA on Day 5
"Challenge -> Book -> Offer" on a yellow background

Use Pagewheel’s Product Stack to:

  • Add an upsell to your challenge flow
  • Create a post-challenge follow-up sequence
  • Automate the entire backend

Bonus: Run It Evergreen or Live

Start with a live version (1 launch week).
Then convert it into an evergreen funnel with:

  • A daily email drip
  • An on-demand delivery page
  • A “Challenge on Your Schedule” CTA

You can also embed it inside your lead magnet, podcast funnel, or book bonus delivery.

Set it up once. Use it again and again.

You don’t need to create more content.

You need to repurpose your best content strategically.

A 5-day challenge is one of the easiest ways to:

  • Grow your audience
  • Sell your book
  • Warm up leads
  • Make the next offer feel natural

And with Pagewheel, you can set it up in an afternoon.

Click here to build your 5-day challenge in Pagewheel

More Resources for Authors

Explore the full series:

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